Marketing Management and Leadership

The best lead by example. Increase your confidence to establish and effectively manage a highly functioning marketing organization through a variety of firm-focused leadership resources. We promise you will emerge an even stronger leader who is better enabled to foster collaboration and drive overall business objectives – whether at small or large firms or within your own company.

Enhanced Education Tools

Do you have what it takes to lead? Sharpen your marketing management skills by leveraging the tools available here — a roadmap to visualize your path forward, a brief skills assessment and a competency analysis to identify professional development opportunities.

Skills Assessment Competency Analysis

2022 LMA Hall of Fame Inductees Reflect on Their Careers in Legal Marketing
2022 LMA Hall of Fame Inductees Reflect on Their Careers in Legal Marketing

The LMA Hall of Fame recognizes individuals in the legal marketing industry for outstanding contributions to the profession and to the association. Learn about 2022 inductees Iris Jones, Deborah Farone and Ashraf Lakhani.

April LMA Town Hall
April LMA Town Hall
Join us for our April Virtual Town Hall. Each month, we will share...
2022 LMA Annual Conference Bundle
2022 LMA Annual Conference Bundle
Don’t miss all of the recorded programs from the 2022 LMA Annual...
Business Development Innovation: Taking Your Business Development...
Business Development Innovation: Taking Your Business Development...
Want to elevate your internal brand as a marketing and business...

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Strategies & Voices is the official online publication of LMA, serving as a central repository for content tailored to today’s legal marketing and business development professionals' needs. This multimedia site features thought leadership, best practices, the latest trends and issues facing the industry, resources to boost career advancement and much more. Content is strategically chosen by a team of LMA volunteers, and powered by expert insights and member stories.

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