Marketing Management and Leadership

The best lead by example. Increase your confidence to establish and effectively manage a highly functioning marketing organization through a variety of firm-focused leadership resources. We promise you will emerge an even stronger leader who is better enabled to foster collaboration and drive overall business objectives – whether at small or large firms or within your own company.

Enhanced Education Tools

Do you have what it takes to lead? Sharpen your marketing management skills by leveraging the tools available here — a roadmap to visualize your path forward, a brief skills assessment and a competency analysis to identify professional development opportunities.

Skills Assessment Competency Analysis

LMA Podcast Episode 73: The Importance of Women in Leadership
LMA Podcast Episode 73: The Importance of Women in Leadership
In the latest LMA Podcast, Fasken’s Brenda Plowman, 2021 LMA president-elect, speaks with Hillary Sale — a recognized expert in leadership and corporate governance, and chair of the Women’s Leadership Initiative at Harvard Law School.  They discuss the importance of women in leadership and...
2017 Continuing Marketing Education (CME) Conference
2017 Continuing Marketing Education (CME) Conference
The following content is presented by the LMA West Region....
Fastest Growing Law Firms Management Strategies
Fastest Growing Law Firms Management Strategies
Why have some firms thrived during times of recession while others...
Dynamic Duo: How Law Firm Marketing & Technology Teams...
Dynamic Duo: How Law Firm Marketing & Technology Teams...
Benefit from this expert panels insights on effective tools and...

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Strategies & Voices is the official online publication of LMA, serving as a central repository for content tailored to today’s legal marketing and business development professionals' needs. This multimedia site features thought leadership, best practices, the latest trends and issues facing the industry, resources to boost career advancement and much more. Content is strategically chosen by a team of LMA volunteers, and powered by expert insights and member stories.

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