Marketing Management and Leadership

The best lead by example. Increase your confidence to establish and effectively manage a highly functioning marketing organization through a variety of firm-focused leadership resources. We promise you will emerge an even stronger leader who is better enabled to foster collaboration and drive overall business objectives – whether at small or large firms or within your own company.

Enhanced Education Tools

Do you have what it takes to lead? Sharpen your marketing management skills by leveraging the tools available here — a roadmap to visualize your path forward, a brief skills assessment and a competency analysis to identify professional development opportunities.

Skills Assessment Competency Analysis

2021 LMA Hall of Fame Inductees Look Back on Their Careers in Legal Marketing
2021 LMA Hall of Fame Inductees Look Back on Their Careers in Legal Marketing
The Legal Marketing Association Hall of Fame honors individuals who have demonstrated a history of career achievement, commitment to the advancement of legal marketing and significant contributions to the LMA. Read on to learn more about 2021 Hall of Fame inductees Beth Cuzzone and Erin Corbin...
LMA Well-Being Wednesday: 3R Model to Processing Anxiety
LMA Well-Being Wednesday: 3R Model to Processing Anxiety
Author, speaker and anxiety coach Wendy Tamis Robbins will share...
Leading with DEI
Leading with DEI
Join our esteemed panel of legal marketing and diversity...
Southeast/Southwest Recording: Next Big Thing - Collaborating...
Southeast/Southwest Recording: Next Big Thing - Collaborating...
Southwest and Southeast Regions: NBT Change Management:...

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Looking to improve DE&I at your firm? Join the Diversity, Equity and Inclusion SIG.

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Strategies & Voices is the official online publication of LMA, serving as a central repository for content tailored to today’s legal marketing and business development professionals' needs. This multimedia site features thought leadership, best practices, the latest trends and issues facing the industry, resources to boost career advancement and much more. Content is strategically chosen by a team of LMA volunteers, and powered by expert insights and member stories.

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