Marketing Management and Leadership

The best lead by example. Increase your confidence to establish and effectively manage a highly functioning marketing organization through a variety of firm-focused leadership resources. We promise you will emerge an even stronger leader who is better enabled to foster collaboration and drive overall business objectives – whether at small or large firms or within your own company.

Enhanced Education Tools

Do you have what it takes to lead? Sharpen your marketing management skills by leveraging the tools available here — a roadmap to visualize your path forward, a brief skills assessment and a competency analysis to identify professional development opportunities.

Skills Assessment Competency Analysis

Applying Adaptive Leadership Principles at Law Firms to Navigate Times of Uncertainty
Applying Adaptive Leadership Principles at Law Firms to Navigate Times of Uncertainty
Scott A. Westfahl and Farayi Chipungu explore five concepts that can help law firm leaders improve the ability for individual lawyers and teams to thrive during periods of crisis.
Time Management Strategies and Technologies for the Overwhelmed...
Time Management Strategies and Technologies for the Overwhelmed...
In this session, learn how to design a proactive workday, rather...
I Saw This and Thought of You - How to Win New Business With an...
I Saw This and Thought of You - How to Win New Business With an...
In this session, explore case studies from firms that have...
Don’t Just Ride the Bus - Drive the Strategic Planning Process in...
Don’t Just Ride the Bus - Drive the Strategic Planning Process in...
This session focuses on everything you ever wanted to know about...

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Strategies & Voices is the official online publication of LMA, serving as a central repository for content tailored to today’s legal marketing and business development professionals' needs. This multimedia site features thought leadership, best practices, the latest trends and issues facing the industry, resources to boost career advancement and much more. Content is strategically chosen by a team of LMA volunteers, and powered by expert insights and member stories.

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