Communications

Words matter. Couple that with a bulletproof messaging strategy and a bold brand identity, and you’ll be setting yourself and your firm up for success.

Explore the Communications offerings to learn how to develop and implement internal and external messaging strategies that broaden the impact of your firm’s programs and brand position.

Enhanced Education Tools

Strengthen your communication skills by leveraging the tools available here — a roadmap to visualize your path forward, a brief skills assessment and a competency analysis to identify professional development opportunities.

Skills Assessment Competency Analysis

Achieving Success When Seeking Coverage by National Business Journalists: A Q&A With The Playbook Editor-in-Chief Ty West
Achieving Success When Seeking Coverage by National Business Journalists: A Q&A With The Playbook Editor-in-Chief Ty West
Legal marketers are working hard to encourage their attorneys to advance their roles as true business advisors to their clients, as well as speak to both those clients and other business leaders through media coverage. For those looking to achieve national business coverage, Ty West (The...
PR Is More In Demand Than Ever: How Communicators Can Cut Through...
PR Is More In Demand Than Ever: How Communicators Can Cut Through...
Whether you’re a solo marketer, in-house PR pro or part of large...
A Roundtable on Plaintiff-Firm Website Marketing
A Roundtable on Plaintiff-Firm Website Marketing
Join Plaintiff SIG co-chairs Delisi Friday and Jason Lisi, along...
Where to Begin? How to Effectively Communicate a Culture of...
Where to Begin? How to Effectively Communicate a Culture of...
Join the DEI SIG, PR & Communications SIG, and Social & Digital...

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PR & Communications SIG

Digital marketing more your interest? Join the Social & Digital Media SIG.

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Strategies & Voices is the official online publication of LMA, serving as a central repository for content tailored to today’s legal marketing and business development professionals' needs. This multimedia site features thought leadership, best practices, the latest trends and issues facing the industry, resources to boost career advancement and much more. Content is strategically chosen by a team of LMA volunteers, and powered by expert insights and member stories.

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