Join LMA

Whether you’re new to the legal marketing profession, an experienced professional, a consultant or a service provider to law firms, the Legal Marketing Association (LMA) is your key to be more effective in your work and better meet your business objectives.

Join LMA Today as an Individual Member


LMA has additional membership options for retired and in-transition professionals. View all available membership types.


A singular conversation that you can have as a legal marketer with another member of LMA can save you more than the cost of your annual dues in terms of keeping a project on track, using a better resource and using your time more efficiently.

Cynthia Voth, Director of Client Engagement & Innovation, Miller Nash Graham & Dunn LLP

Select your role to learn how LMA membership could benefit your work

New to Legal

  • LMA QuickStart®, our exclusive online educational program that teaches the 10 core competencies of legal marketing
  • Access to templates and reports to use on the job
  • Networking opportunities to grow your career

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  • Advanced education and thought leadership opportunities
  • Access to proprietary research studies
  • Mentoring, training and leadership opportunities

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Consultant or
Service Provider

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Group Membership

Group rates are available for law firms and service provider companies with multiple LMA members to provide economies of scale, reduce fees for multiple individual memberships, ease the invoicing process and allow you to reallocate memberships if individuals leave the organization.

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Frequently Asked Questions about membership

Learn more about membership options

A full list of what you’ll access with your membership

Get to know more about our organization