FAQ Frequently Asked Questions about membership
MEMBER DUES Learn more about membership options
ALL BENEFITS A full list of what you'll access with your membership
ABOUT LMA Get to know more about our organization
Join the Legal Marketing Association

The Legal Marketing Association (LMA) is your professional home as a legal marketer or business development professional. For the past 38 years, LMA has been theMembership Flyer "Authority for Legal Marketing," providing an extensive and current library of professional development resources and a globalcommunity of peers and industry professionals to share information and ideas, ask questions and relate to about your day-to-day realities. Whether you’re new to the legal marketing profession, an experienced professional, an attorney, a consultant or a service provider to law firms, LMA is your key to succeed and better meet your business objectives.



Plaintiff Firm? Find your "home" in LMA. Learn more about specific member benefits for Plaintiff Firms!  

Did You Know? LMA has additional membership options for retired and in-transition professionals. View all available membership types.



Select your role to learn how LMA membership could benefit your work

New to Legal

  • LMA QuickStart®, our exclusive online educational program that teaches the 10 core competencies of legal marketing
  • Access to templates and reports to use on the job
  • Networking opportunities to grow your career

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  • Advanced education and thought leadership opportunities
  • Access to proprietary research studies
  • Mentoring, training and leadership opportunities

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Consultant or
Service Provider

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Group Membership

Group rates are available for law firms and service provider companies with multiple LMA members to provide economies of scale, reduce fees for multiple individual memberships, ease the invoicing process and allow you to reallocate memberships if individuals leave the organization.

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A singular conversation that you can have as a legal marketer with another member of LMA can save you more than the cost of your annual dues in terms of keeping a project on track, using a better resource and using your time more efficiently.

Cynthia Voth, Director of Client Engagement & Innovation, Miller Nash Graham & Dunn LLP