Legal marketers are forward-thinking business partners who enable increased firm revenue, establish and support a brand that draws attention, and help drive important initiatives from diversity and inclusion to client feedback research to data-based market positioning and more.

LMA is dedicated to advocating for and elevating the legal marketing profession, while also joining forces with key partners in the legal industry to drive change on the important issues impacting legal marketers, law firms and even clients.

All About the
Legal Marketing Association
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+ C-Suite Members

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Firms Represented

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Percent of AmLaw 200 Firms

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Years of Leadership in Legal Marketing

"LMA members individually, we have a voice in our firms, and our teams have voices within our firms, but collectively as an association we have a voice that changes the legal industry as a whole."

Ashraf Lakhani, Director of Business Development and Marketing, Porter Hedges LLP

Inspiring legal marketers making an impact

Driving Strategic Plans in Times of Change

Learn more from Alfie Meyerson, Statewide Business Development Committee Chair, Jackson Walker on how his marketing department continues to evolve the midst of COVID-19

Maximizing Marketing Technology

Learn more from Heather J. Oden, Chief Operating Officer, Ball Janik LLP as she discusses her firms use of technology in marketing.

Overcoming Business Challenges

Learn more from Jeremy Tiedeman, Marketing Operations & Communications Manager, Tonkon Torp LLP on business interruptions and how they're overcoming them.

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INITIATIVES IN

Advocacy