Introducing: Body of Knowledge Beyond Borders

Join the Legal Marketing Association (LMA) in 2024 for an exploration of the legal marketing landscape as we delve into six pivotal themes aligned with LMA’s Body of Knowledge. At the heart of this program is celebrating regional diversity and expertise. Each of the six programs offered throughout 2024 will be developed and hosted by one (or more!) of LMA's regions, spotlighting speakers intimately familiar with the challenges and opportunities unique to each Body of Knowledge domain.
 

Program Overview:

• Business of Law: Igniting Change for Customer Success: Fueling High-Growth in Law Firms, presented by the Southwest Region, Feb. 27, 11 a.m.-12 p.m. CT.
• Communications: AI for Communications and PR: What You Need to Know Now, presented by the Mid-Atlantic and Northeast Regions, Wednesday, May 1, 12-1 p.m. CT.
• Technology Management: Data Analytics for Law Firm Marketing: Measuring Success and Making Informed Decisions, presented by the Midwest and West Regions, Wednesday, June 26 12-1 p.m. CT.
• Marketing Management and Leadership: Elevating Your Career: Personal Leadership Management in Legal Marketing, presented by the West Region, Thursday, Aug. 29, 12-1 p.m. CT.
• Client Services: Client Service Strategies: Leveraging Feedback for Results, presented by the Southeast Region, Wednesday, Oct. 9, 12-1 p.m. CT
• Business Development: Business Development Blueprint: Taking Your BD Skillset to the Next Level, presented by the Canada and Europe Regions, Tuesday, Dec. 3, 10 a.m. CT

Who Can Attend?

This program is complimentary to LMA members. This unique opportunity comes at a reasonable cost for non-members, providing access to expertise and networking opportunities.

Members: Complimentary

Prospective Members: 
•    Series Pass - $295 USD
•    Individual Program - $59 USD
 

Register Now

When and Where?

The Beyond Borders program is a series of webinars that will run throughout the year. This extended timeline allows you to delve deeply into each theme, applying your newfound knowledge directly to your work.

Join us on this exciting journey as we transcend borders and boundaries, exploring the vast and dynamic realm of legal marketing. Don't miss this opportunity to enhance your skills and connect with peers. Stay tuned for more updates, registration details and speaker announcements.