Sponsored by: Small Firm/Solo Marketer SIG
Domain: Business Development
BoK Competency: Business Development Coaching and Training
Business development coaching is frequently on the minds of in-house marketers, but given the usual fear associated with making a large investment of resources, t can be difficult to take the leap into a program. In this webinar, you will hear the tips, tricks and truths about business development coaching and leave armed with the knowledge about how a business development coaching program might work for your firm.
Learning Outcomes:
- Identify the key components of successful coaching programs
- Hear best practices for laying the foundation for, implementing and evaluating attorney coaching programs
- Discuss and take away actual resources an in-house marketer can use during their own coaching with attorneys
Presenters:
Heather McCullough, Co-Founder, Society 54 LLC
Chris W. Kirby, CEO, The Bridgefield Group
Mary Kaczmarek, Principal, Skillful Means Marketing LLC
Anna Hedgepeth, Director of Business Development, Cranfill Sumner & Hartzog LLP
Price: Complimentary for Members