In Collaboration With:  

Domains: Business Development and Business of Law
BoK Competencies: Business Development Panning and Coaching/Training & Firm and Practice Strategy and Planning

In an increasingly globalized legal market, law firms must look beyond their domestic borders to drive growth and remain competitive. As companies expand their international reach and law firms that build strong cross-border networks are better positioned to secure high-value referrals and global opportunities 

Join the International Bar Association (IBA) and the Legal Marketing Association (LMA) for an insightful webinar designed to help your firm assess, expand, and sustain its international presence. Our expert panel will provide practical strategies and real-world examples to help you navigate the complexities of cross-border business development.

Learning Outcomes:

• Identify how to assess your Firm’s current international footprint
• Evaluate strategies to expand your Firm’s global reach
• Gain best practices to maintain long-term momentum with international contacts and referral sources

Presenters:
Katherine Hutchinson, Senior Manager, International Business Development, Bennett Jones LLP
Margaret Nicholls, Chief Marketing and Practice Management Officer, Debevoise & Plimpton LLP
Yosbel Ibarra, Co-managing Shareholder, Greenberg Traurig
Charles Martin, Senior Advisor, Darrois Villey Maillot Brochier
Deborah Farone, Strategic Marketing Advisor, Farone Advisors LLC (Moderator)