Domain: Communications
Learning how to craft and tell persuasive, memorable and impactful stories is the key to good communication. It’s not enough to write a case study or pack a presentation with impressive facts. Breaking through the noise to get your message across requires connecting on an emotional level with your audience and making them care. Well-told and true stories can help you land a land a job, client and referral source. Professional storyteller Tracey Segarra will teach you the building blocks of effective stories and how to leverage them in your firm and life.
Topics include:
- The five beats of effective storytelling
- The science behind why storytelling works
- How to find the important stories in your organization
Presenter(s):
Tracey Segarra, Director of Marketing, Margolin, Winer & Evens LLP
Member Price: $59
Prospective Member Price: $79