Mid-Year Membership Offer

Enjoy the Many LMA Benefits at Half Off!

Take advantage of the special Mid-Year Membership Offer and get all of the benefits of LMA membership through 12/31 at 50% off the individual member rate! 

The Legal Marketing Association is your professional home as a legal marketer or business development professional. It’s where you can learn the latest trends/information/resources, and ask questions and share ideas with other industry professionals who understand your day-to-day realities. Whether you’re new to the legal marketing profession, an experienced professional, an attorney, a consultant or a service provider to law firms, the Legal Marketing Association (LMA) is your key to be more effective in your work and better meet your business objectives.

JOIN TODAY and get started on your most successful second-half-of-the-year, yet!

Plaintiff Firm? Find your "home" in LMA. Check out the specific member benefits for Plaintiff Firms!  

By joining LMA, you gain access to the resources and benefits you need to succeed. If you're...

New to legal marketing

You'll enjoy:

  • LMA QuickStart®, our exclusive online educational program that teaches the 10 core competencies of legal marketing

  • Access to templates and reports to use on the job

An experienced professional

You'll enjoy:

  • Access to proprietary research studies

  • Mentoring, training and leadership opportunities

A consultant or service provider

You'll enjoy:

  • Participating in LMA programming side-by-side with in-house marketers

  • Access to education that helps you better understand trending issues

Below are additional benefits of your LMA membership!

  • Speaker Database - Completely reimagined in 2022, this valuable database helps you find speakers, panelists and content for firm and other events
  • Conferences and Events - Enjoy discounts on national, regional and local events - including up to $500 in savings on LMA's annual conference alone.
  • Connect with Your Local Region - With 8 regions and nearly 40 local groups across the United States and Canada, LMA is the ideal place to stay connected to industry professionals in your area. Regions and local groups are the best place to keep abreast on trends of the constantly evolving legal marketing industry, maintain open channels for the interchange of ideas, and provides regionally-based opportunities for education, research and training. Visit our zip code calculator to determine which region you belong in.
  • Webinars and eLearning - Save up to $100 on webinars and up to $200 on eLearning Classroom courses focused on the core competencies of legal marketing. Also save on LMA QuickStart, LMA's exclusive online introduction to the foundations of legal marketing.
  • Body of Knowledge - Gain unlimited access to the digital copy of the LMA Body of Knowledge, which defines the core skills necessary for legal marketers to be successful. Plus, you’ll enjoy a discounted rate for the printed version.  
  • Peer Recognition - Be recognized for outstanding contributions to the legal marketing profession. As a member, you are eligible to nominate or be nominated for the Hall of Fame, Your Honor and Rising Star Awards.
  • Shared Interest Groups - Engage other members to network, learn and share best practices based on your common interests. Meet virtually or in person.
  • Volunteer Leadership Opportunities - Part of professional development is learning and practicing leadership skills. LMA members constantly say "the more you put in to LMA, the more you get out." Do more with your membership by becoming an LMA leader at the local or international level.

Obtaining an LMA membership allows you to maintain access to these important online resources to help advance your career into the next year:

  • Career Center - LMA's Career Center is the online resource for legal marketing jobs. Visit the Career Center to post jobs at a discounted rate or search the posted jobs for free.
  • LMA Connect - Tap into the collective experience and wisdom of more than 3,500 LMA members. The LMA Connect discussion forum allows you to share ideas, explore new topics and tackle the tough issues you face.
  • Member Directory - Find experts in your area and add your own listing to the highly accessed Member Directory.

Plus, with your membership, you'll keep your free subscription to LMA's industry-leading publications:

  • Strategies Voices - The official online publication of LMA, serving as a central repository for content tailored to today’s legal marketing and business development professionals' needs. This multimedia site features thought leadership, best practices, the latest trends and issues facing the industry, resources to boost career advancement and much more. Content is strategically chosen by a team of LMA volunteers, and powered by expert insights and member stories.
  • LMA Weekly - LMA Weekly is a weekly e-newsletter that is rich with information about important LMA news and events both at the international and regional level.


If you have questions regarding your membership renewal or joining LMA, please email membersupport@legalmarketing.org or call us at (312) 321-6898.

Join Today