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2021 LMA Annual Conference Bundle
2021 LMA Annual Conference Bundle
The 2021 LMA Annual Conference was unlike any conference we've had in the past to meet the ever-evolving needs of today's legal marketers. Over the course of the conference, attendees experienced timely, elevated content from the industry's foremost speakers, panelists and partners, and helping them to develop strategic planning, overcome current challenges, increase professional opportunities and raise the bar for our industry. The recorded programs from LMA's Annual Conference and Virtual Extension are geared for marketers of all levels, and map to the domains, skills and competencies outlined in the Body of Knowledge (BoK).
Purchase the entire bundle or click on the session titles below to purchase individual recordings. By purchasing this package, you also have exclusive access to select recordings that are only available in the bundle as noted below (bundle only).
Member Price: $299
Prospective Member Price: $499Sessions fit into one of six domains within the BoK:
- Building an Effective Sales Team
- No Longer Taboo: Helping Lawyers Embrace the Power of Selling to Win More Clients
- Strength in Numbers: Leveraging the Power of Group Coaching in Business Development Initiatives
- The Data-led Marketing Department: How Data Helped Firms Make Sense of a New World
- Service Provider Session: A BD Ecosystem to Enable Your Firm’s Growth Ambitions (bundle only)
- Service Provider Session: Best Practices in Marketing and Business Development for Small to Mid-Size Firms (bundle only)
- Driving Pricing and Profitability Discussions Within Your Firm
- Law Firm Opportunities and Challenges in Building an ESG Practice
- The Business of Law: Looking Over the Horizon
- The Challenge of Law Firm Diversity: Perspectives from Industry Reporters
- Beyond the Billing Rate: Law Firm Economics for Marketers
- General Session: Practical Advice From the General Counsel/C-Suite Vantage Point (bundle only)
- Amplifying The Voice of the Client At Your Firm: Real World Tips and Techniques
- Firms That Have Strong Corporate Citizenship Build a Loyal Client Following
- Smart Collaboration: Helping Clients "See Around Corners" (bundle only)
- Agility in Crisis Communications: Proactivity to Protect Your Brand
- Google Reviews Explained: Best Practices for Getting and Managing Google Reviews
- How Internal Comms Affect Employee Retention & Acquisition
- Fireside Chat: Change Management Insights from LMA Leaders
- Influence: The Art & Science of Changing Minds and Leading Change
- Quantifying and Communicating Your Value - Imperative Career Skills
- Strengthening Your Sage Leadership Style: The Connection of Mindfulness, Innovation and the Law
- The Future Begins Now: Reimagination in a Time of Change
- Understanding Diversity, Inclusion, and Bias at Work
- General Session: The Future of Digital Marketing: It’s Not What You Think (bundle only)
- The Future of Digital Marketing: Live Q&A Session with Neil Patel (bundle only)
- Service Provider Session: Data Driven Marketing - Collaborating for the Win (bundle only)