Understanding Gender-Based Communication Styles

Understanding Gender-Based Communication Styles

Sponsored by: Diversity, Equity and Inclusion SIG

Domain: Communications
BoK Competencies: Written and Oral Communication Skills and Measure Message Effectiveness 

It’s been said that men and women are so different, they must be from different planets. John Gray’s famous book, Men are from Mars, Women are from Venus, popularized this theory through the title alone, even with tongue planted firmly in cheek. In reality, we all come from Earth, but men and women do have diverse ways of speaking, thinking and communicating overall. Just think of how you would respond to a particular stimulus and how someone of the opposite sex might respond if faced with the same situation.

Through extensive research of the genders, many differences have been found. Most people, though, don’t look deeper into why there’s a difference. Rather, they magnify stereotypes or focus on the surface-level issues instead of digging deeper into why the genders act one way or another.

The session focuses on raising awareness of differences in our communication styles. Both men and women in the workplace need to understand one another's thoughts, attitudes and behaviors -- especially communication styles.

Learning Outcomes:
  • Learn more about various communication styles on how to adapt your style to others to achieve your goals.
  • Gain the tools you need in order to attract new business, retain current clients and expand on existing client relationships.
  • Become aware of differing verbal and non-verbal communication styles.

Susan C. Freeman, Senior Vice President – Marketing and Business Development, Jaffe


Price: Complimentary for Members

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