Marketing Analytics Bootcamp - Part 2: Advancing Your Marketing Analytics Operation

Marketing Analytics Bootcamp - Part 2: Advancing Your Marketing Analytics Operation

Domains: Technology Management & Marketing Management and Leadership

Are you ready to become a legal marketing analytics pro?  This session will introduce you to new ways of designing and leveraging the Marketing Analytics operation. Work as a team and learn how to put together insightful, compelling analytics output for your firm.

Learning Outcomes:
  • Research and introduce new data sources into your Analytics workflow
  • Develop reporting that is proactive in nature, rather than waiting for a report request to come in
  • Learn, at an introductory level, how statistical modeling can help take your Analytics function into the future
Presenter:
Jason Kennedy, Consultant, Calibrate Legal, Inc. 

Price: 
Member Price: $59
Prospective Member Price: $79


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