Sponsored by: Social and Digital Media SIG
Domains: Communications and Marketing Management & Leadership
BoK Competencies: Written and Oral Communication Skills & Management of Individual Personnel
The LMA Annual Conference is not only a great opportunity to learn and network, but also to build your professional brand.
Our speakers, longtime LMA members and annual conference attendees Stefanie Marrone and Roy Sexton, who will be joined by #LMA19 co-chair Andrew Laver, will discuss how they’ve used the tools they’ve been teaching lawyers for years to build their own professional brands, especially before, during and after the LMA Annual Conference, which provides attendees with a great platform to raise their profiles.
This interactive webinar will provide attendees with tools and tips on how to build a stronger brand that will help them grow their influence, potential and network in the legal marketing industry and beyond in the four critical areas of personal branding: reputation management; personal executive presence; online presence (content marketing and social media) and thought leadership. The best part? None of these strategies and tactics are hard to master or expensive to do! This program is designed for marketers at any stage of their careers.
- Develop a stronger personal brand before, during and after #LMA19 using social media
- Become a thought leader and published author (even if you're not a great writer!)
- Effectively leverage social media channels to enhance your brand
Stefanie Marrone, Director of Business Development and Marketing, Tarter Krinsky & Drogin LLP
Roy Sexton, Director of Marketing, Clark Hill PLC
Andrew Laver, Business Development Manager, Buchanan Ingersoll & Rooney PC
Price: Complimentary for Members