How to Interpret Survey Results

How to Interpret Survey Results

Sponsored by: Competitive Intelligence SIG 
Domains: Marketing Management & Leadership and Business of Law
BoK Competencies: Market & Business Intelligence and Management of Individual Personnel

Looking for a webinar to attend? This program will enable listeners to be better informed consumers of all sorts of survey research, including syndicated surveys, benchmarking studies and proprietary research; both qualitative and quantitative.

Learning Outcomes:
  • Understand qualitative and quantitative research and the use of each
  • Spot the flaws in reports of survey findings
  • Learn basic statstical terminology

Mark T. Greene, Ph. D.,  President, Market Intelligence LLC

Price: Complimentary for Members

Purchase Now