May 20, 2021 | 12:00 PM Central
Megan Braverman | Principal, Berbay Marketing & Public Relations
Seeing your firm or an attorney’s name in the media is a great feeling.
You are creating visibility, building marketing momentum and getting that
coveted third-party credibility you’ve been working towards. But the moment is
fleeting. Now what? Before you set your sights on the next opportunity, a lot
is to be done with placement you just obtained. A common mistake with a great
PR campaign is not leveraging or maximizing the results to extend its shelf
life; therefore, missing out on all your hard work and weeks of marketing
fodder. Specializing in working with law firms, Megan Braverman, Principal with Berbay Marketing & Public Relations, will discuss all
the important and often not utilized ways to leverage your firm’s PR results.
A Zoom link will be emailed upon completing registration. Please enable your camera for interactive participation.
LMA Members: $20
Prospective LMA Members: $50
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About the Speaker:
Megan Braverman has earned an exceptional reputation as a strategic asset for law firms and other professional service firms, and is known for her ability to execute marketing programs that surpass business goals. Immersing herself in clients’ operations enables Megan to identify what sets firms apart from their competition, and leverage this to create countless PR opportunities, generate awareness and reinforce credibility.
Creativity and a tenacious dedication to success is the driving force behind Megan’s natural aptitude to lead clients in a direction that is effective in growing their firm. Whether crafting compelling story ideas or drafting press releases, she has a knack for uncovering fresh angles and tying them to trends to create attention-getting stories that resonate with audiences. Moreover, Megan keeps clients focused, capitalizes on their strengths and navigates clients through critical business decisions like succession planning.
As Principal, Megan plays an integral role with all of Berbay’s clients, working closely with the Account Managers to ensure the successful execution of marketing plans. She makes it a priority to regularly revisit client objectives and assess if the current strategy is supporting those goals. This proactive approach results in a consistent marketing momentum for clients.
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