May 24, 2022 | 1:00 PM Eastern
Legal marketing and business development professionals are routinely pulled in many directions to tend to competing priorities at their firms. Resource challenges such as lack of marketing personnel, limited budgets, outdated tech, and inadequate senior buy-in can make your marketing goals seem insurmountable. These issues can be particularly prevalent at small and midsize firms with lean marketing teams.
How should legal marketers and BD pros scale their efforts in times like these? We’ve gathered a panel of seasoned professionals from diverse legal marketing backgrounds to review the key resource challenges they have faced and their best practices to manage competing priorities most effectively.
Body of Knowledge (BoK): Business Development, Marketing Management & Leadership
LMA Members: Complimentary
Prospective LMA Members: $35
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About the Panelists
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