Recorded November 28, 2022

Becoming a rainmaker is tough and it’s most often accomplished with the help of the Marketing & Business Development team. As a coach, you’re challenged to offer innovative tactics, structure and accountability to help your lawyers as they work to build their book of business.

Looking for fresh ideas to bring to your lawyers? Join the LMA Midwest for a packed session of tactics that work!

American Lawyer Media Hall of Famer and two-time best-selling author David H. Freeman, J.D. has trained and coached well over 10,000 lawyers from hundreds of law firms worldwide over his nearly 30-year career, and in this program, he shares some of the best techniques he’s ever seen for helping lawyers build great books of business.

David will discuss winning approaches to personal branding, building great networks (both internally and externally), delivering “wow” levels of service, cross-selling, getting and maximizing client meetings, staying top-of-mind, building great networks (internally and externally) and much more.

Takeaways from this program include:

• Learn dozens of approaches you can immediately use with your lawyers to get them to jumpstart their business development efforts
• Understand how to get your lawyers to follow through on their commitments

As an extra bonus, one lucky attendee will receive David’s new online business development program (www.lawyerbookbuilder.com), which packs his three decades of experience into a ten module, online self-study program for how to become an exceptional rainmaker.

Cost:
LMA Members: $10
Prospective LMA Members: $20

Body of Knowledge (BoK): Business Development

About the Speaker

David H. Freeman, J.D. is a former practicing lawyer from New York, an award-winning consultant, and a two-time best-selling author.

He’s a member of the National Law Journal Hall of Fame for being voted the #1 business development consultant and coach in the United States for several consecutive years.

He’s trained and coached well over 10,000 lawyers in over 200 law firms world-wide, he’s worked with nearly half of the Am Law 200, he’s the author and co-author of 14 books on law firm business development and leadership, and he is the creator of Lawyer BookBuilder, an online self-study program that shows lawyers how to become exceptional rainmakers.

For questions or concerns about your event registration, please contact lmamidwest@legalmarketing.org.