Navigating Success: Insights from Ohio's Leading Chief Marketing Officers
Wednesday, May 21 | Program 4 - 5 p.m. and Happy Hour 5 – 6 p.m. ET
Join us on Wednesday, May 21st for an engaging in-person panel discussion with some of Ohio’s top Chief Marketing Officers, who have not only walked the path but are now leading some of the most successful marketing and business development teams in the legal industry. These seasoned professionals will share their valuable experiences, including:
- Tried-and-true strategies that have worked for them
- Lessons learned from past mistakes
- Navigating relationships with tough attorneys
- Earning your seat at the leadership table
- Industry trends and insights shaping the future of law firm marketing
- Building a strong reputation and advancing your career within a law firm
Our Moderator:
Alyson D. FieldmanChief Growth OfficerStambaugh Ness
Alyson Fieldman is the Chief Growth Officer for Stambaugh Ness. With over 20 years of expertise in marketing and business development within accounting, legal, and professional services, both in-house and agency-side, Alyson harnesses marketing, business development, and client experience for the sake of long-term firm growth. Prior to joining Stambaugh Ness, Alyson was an independent marketing consultant and Chief Marketing Officer at a Top 15 CPA firm where she spearheaded growth initiatives, including an award-winning client experience program. Alyson lives in the Cleveland suburbs with her husband Matt and three children.
Three Panelists:
Jeanne Hammerstrom Chief Marketing Officer Benesch Friedlander Coplan & Aronoff LLP
Jeanne Hammerstrom brings over 30 years of legal marketing, business development, client service and communications experience to her post as Benesch’s Chief Marketing Officer. Jeanne also participates in the firm’s Executive and Strategic Growth Committees. Jeanne has transformed marketing’s role at Benesch, making it an integral part of the firm’s ability to attract, serve and retain clients as well as top-notch legal talent. During her tenure, Benesch has grown substantially in size and reach, joining the AmLaw 200 and perennially earning recognition as one of Northeast Ohio’s Best Workplaces. She is a former President of the Legal Marketing Association and a past-President of LMA’s Pittsburgh Chapter. Jeanne was honored in 2019 by the Legal Marketing Association as an inductee to their Hall of Fame. She was also recognized by Crain’s Cleveland C-Suite Awards as Chief Marketing Officer - Private Company. Jeanne is a Fellow of the College of Law Practice Management and is a frequent speaker and writer for the legal marketing industry.
Seth M. Apple Chief Marketing & Business Development Officer Walter Haverfield, LLP
Seth Apple is the Chief Marketing & Business Development Officer at Walter Haverfield. Born and raised in Akron, Ohio, Seth spent over 20 years in New York/New Jersey as a practicing attorney and legal marketing executive before returning home in 2021. He works closely with firm leadership, practice groups, individual attorneys, and the marketing/business development department to identify, design and execute client-focused initiatives/programs, relationship/service enhancements, competitive/strategic intelligence functions, brand/visibility growth and other high-impact marketing and business development efforts at the firm. Active in the industry and the community, Seth was the 2015 President (New York) and 2012 Member of the Year (New York) of the Legal Marketing Association, serving on the regional board of directors and various domestic/international leadership groups for the organization. He is the author of several business development and marketing articles appearing in Bloomberg BNA, The National Law Review and other publications, and a frequent speaker on topics impacting the industry. He also holds board positions with the Association for Corporate Growth (Cleveland) and the Akron Civic Theater, and often volunteers his time as an auctioneer, public address announcer and emcee for civic/philanthropic organizations. He is a graduate of Ohio University (BS), Syracuse University College of Law (JD) and The University of Miami (LLM).
Rob Phillips Chief Marketing & Business Development Officer Vorys, Sater, Seymour and Pease LLP
Rob Phillips is the Chief Marketing and Business Development Officer at Vorys, Sater, Seymour and Pease LLP, a 375-attorney Am Law 200 law firm. Rob leads a team of professionals dedicated to designing, establishing, and executing strategies to grow firm revenue. His responsibilities encompass practice and business development, marketing and communications, client service and feedback, as well as sales training and lawyer coaching. Rob has been with Vorys for over 14 years, during which he has played a pivotal role in launching and marketing five ancillary businesses, entering new markets, and rolling out several technology-related services. Vorys has eight domestic offices located across the United States and international offices in London and Berlin. Rob received his MBA from The Ohio State University Fisher College of Business and earned his B.A. from Miami University.
Location:
The in-person panel discussion will be held in
Cleveland at Vorys - 200 Public Square, Suite 1400, Cleveland, Ohio 44114-2327
Two other locations will be simulcast in:
Columbus - Bricker Graydon LLP - 100 S 3rd St, Columbus, OH 43215
Cincinnati - Strauss Troy - 150 E. Fourth Street, 4th Floor Cincinnati, OH 45202
You must be in person to see the program
Cost:
LMA Members: Complimentary!
Prospective LMA Members: Complimentary!
Thank You to Our Sponsor!
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440-561-9951
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For questions or concerns about your event registration, please contact lmamidwest@legalmarketing.org