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2024 LMA Annual Conference Recording Bundle
2024 LMA Annual Conference Recording Bundle
The 2024 LMA Annual Conference was an intensive three-day program of plenary education and specific, hands-on learning sessions that were designed to be immediately actionable back at the office. With the theme, ALL IN, attendees experienced curated sessions that focused on strategic critical thinking, evidence-based expertise, and authentic conversations.
The recorded programs from LMA's Annual Conference are geared for marketers of all levels, and map to the domains, skills and competencies outlined in the Body of Knowledge (BoK).
Purchase the entire bundle or click on the session titles below to purchase individual recordings. By purchasing this package, you also have exclusive access to select recordings that are only available in the bundle as noted below. All LMA24 registrants receive access to the recordings bundle as part of their registration.
Member Price: $329
Prospective Member Price: $529
All sessions align within the six domains within LMA’s Body of Knowledge. While many sessions align with more than one domain, the primary BoK domains for each session are highlighted below:
- Activate Your Professionals: How the Right Technology and Training Can Accelerate Firm Growth (Service Provider Session - bundle only)
- Making It Rain: Developing Women Rainmakers
- The Data that Matters: Using Market Intelligence to Drive Growth (Service Provider Session - bundle only)
- Up Your Ante: Stacking the Deck to Create a Successful Business Development Curriculum
- AI in Legal Marketing: Leadership, Risk Mitigation, and Innovation
- AM Law Trends & The Role Marketers Play in Growing Profit (Service Provider Session - bundle only)
- Clients Demand Value, Not Time: How to Position Your Firm in the Age of AFAs (Service Provider Session - bundle only)
- Exploring Global Trends in Legal Marketing and Tackling Common Challenges
- Growth-Minded Communication: Best Practices for Marketers Planning and Executing New Office Launches
- Inclusion Insights: Shaping Diverse Workspaces - A Series of DEI TED-Style Talks
- Navigating the Fastest Path to Market Share: Lateral Recruitment
- From Key Account Management to Client Teams - Insights for Stronger Client Relationships
- In the Room Where It Happens: The Value of Feedback and Client-Facing Professionals
- Mastering the Art and Science of Client Feedback Discussions
- Propelling Clients' Businesses Forward: Sharing Innovative Concepts from In-House Counsel (bundle only)
- The Neuropsychology of Bad Collaboration: Why Partners Falter So Badly & How To Overcome it
- Beyond the Surface: Unmasking the Subtle Roadblocks in Legal DEI Initiatives
- Building Better Bios: What Actually Matters to In-House Counsel and Clients
- Leveraging Public Relations for Business Development Success
- Research Reaps Revenue: How Signature Research Campaigns Can Cultivate Connections and Drive Growth
- The "B" Word: Achieving Differentiation Through Branding
- Building Consensus and Adoption of Large-Scale Projects at Your Firm
- Keynote Address: An Uncommon Story – How One Trailblazer Went All In (Bundle Only)
- Looking Outside Our Industry: A Playground for New Insights and Creative Solutions
- Mindset Makeover: Empowering Legal Marketers with Performance Psychology Strategies
- Navigating the Marketing Maze: An Open Exchange Program for Small to Mid-Size Firms
- Retention Strategies: A Framework for Team Leaders
- Strategy Fallacies: Avoiding the Dead Ends (Service Provider Session - bundle only)
- What's My Next Move? How to Position Yourself for Career Advancement
- A Crash Course in Aligning Your Marketing with What GCs Want (Service Provider Session - bundle only)
- Driving Efficiency and Business Development with Transformative Marketing Technology
- Drop That Spreadsheet! Using Tech to Upgrade your BD Pipeline and Enhance ROI
- How to Use Google Analytics to Supercharge Marketing & ROI
- Over and Beyond AI Hype: 2024 Digital Maturity Trends that Drive Firm Outcomes (Service Provider Session - bundle only)
- Practical Experience Management: How to Get Your Firm Started on a Data Driven Journey
Bonus! The on-demand webinar from Litera Making the Case for CRM and Martech is included complimentary when you purchase the bundle.
The 2024 LMA Annual Conference Recording Bundle is brought to you by: