Business Development, Marketing Management and Leadership, Content Type, Event Recording, Firm Size, All Sizes, LMA-Driven Initiatives, Diversity, Equity & Inclusion, Merchandise, Europe

LMA Europe Recording: Strategic Integration of AI in Business Development, Marketing and Communications

LMA Europe Recording: Strategic Integration of AI in Business Development, Marketing and Communications

Elevating Your Client Experience to the Next Level:

Insights from Global Industry Leaders


How does your CX (client experience) programme compare to the world's best? Is your firm getting the maximum benefit in terms of revenue generation, client loyalty, and strategic alignment? In this webinar, you'll hear the results of the latest research and maturity benchmarks on CX programmes from Meridian West and reflections from industry pioneers in the field. The panel will discuss:

  • Lessons learned in establishing and growing CX programmes in a law firm context
  • Achieving strategic alignment between CX activities and wider firm initiatives
  • The role of technology in improving CX efficiency and impact in a law firm
  • How to utilise CX insights to drive commercial outcomes

Panelists:

  • Alastair Beddow, Managing Director of Meridian West
  • Emma Randles, Head of Client Services at RPC
  • Kirsty Shenton, Head of Client Development at Mills & Reeve
  • Rachel Montgomery, Deputy Director of Clients & Markets at DAC Beachcroft LLP

The session will be moderated by Alastair Beddow, with Jon Brewer, President of LMA Europe, providing opening and closing remarks.

Cost:
Members: $20
Non-Members: $40

Sponsor: