Marketing Management and Leadership, Firm Organizational Structure and Dynamics, Content Level, Advanced, Content Type, Webinar Recording, Firm Size, All Sizes, Shared Interest Group, CMO/Senior Marketer SIG, Merchandise, LMA International, Virtual Event, 2020, LMA International | Marketing Management & Leadership
Thinking On Your Feet
Thinking On Your Feet
Sponsored by: CMO SIG
Domain: Marketing Management and Leadership
BoK Competency: Firm Organizational Structure and Dynamics
Join the CMO SIG during this very interactive program where you will explore new methods to engage your leadership and learn how you can add value. This program will be held on Zoom where video and participation will be encouraged!
How as CMOs can we weather the downturn and pandemic? Impress your leadership with how quickly you are able to pivot and respond to new questions or demands. How can you up your game and add value to keep or get that seat at the table? How do we do this in the age of Zoom, Webex, RingCentral, etc.? Develop coaching skills to help you train your chair, managing partner, and other leadership to engage with the screen and your virtual audience. Setting online meeting expectations and engage with purpose and meaning, through breakout rooms, polling, chat, and improvisational techniques etc. can overcome meeting fatigue.
Learning Outcomes
- Learn how to engage your audience, build relationships, and develop new communication strategies in an online environment.
- Practice skills in thinking on your feet and responding in the moment to improve responding in a time of uncertainty.
- Explore new methods to engage your leadership, your chair, managing partners and clients.
Presenters:
Dave Bruns, Director of Client Services, Farella Braun + Martel
Heather Barnes, Founder, Improv@Work
Price: Complimentary for Members