Business Development, Sales Techniques, Technology Management, Communications Software and Platforms, Content Level, Essential, Content Type, Event Recording, Firm Size, All Sizes, Merchandise, LMA International, 2024, Educational Event, LMA International | Business Development

Driving Efficiency and Business Development with Transformative Marketing Technology

Driving Efficiency and Business Development with Transformative Marketing Technology

Domains: Technology Management, Business Development

Step into a world where marketing technology is a catalyst for efficiency and business development. Join us as we unveil an array of transformative tools:
  • Immerse yourself in the possibilities of generative AI. Witness the power of ChatGPT assisting and empowering you to generate compelling content  effortlessly.
  • Uncover hard-to-find contact information or large data projects with Hunter.io.
  • Navigate the success of a business development coaching program using Pipeline Plus
  • Witness the metamorphosis of project management and collaboration with Airtable.
Each of these tools will be discussed using examples that were implemented at a 100-attorney law firm. Join us for this exciting session to utilize forward-thinking marketing technology to improve processes and unlock business development success.

Learning Outcomes:
  • Identify a stack of tools that can be used to improve efficiencies and outputs in a business development setting
  • Share and discuss specific use cases that can be implemented at any firm, by any attorney, or specific practice area
  • Gain insights into how marketing technology can enhance business efficiency and drive growth through the specific use case
Presenters:
Purnima Gupta, Business Development Specialist, Greenberg Glusker LLP
Jennifer Ramsey, Co-Founder, Stage
Christy Tedesco, Senior Marketing Technology Manager, Sheppard Mullin

Price: 

Member Price: $79
Prospective Member Price: $99