Content Type, Event Recording, Merchandise, Southwest

LMASW Virtual 2022 Summer Series Recording: Best Practices in Setting Expectations, Executing Plans, and Delivering ROI

LMASW Virtual 2022 Summer Series Recording: Best Practices in Setting Expectations, Executing Plans, and Delivering ROI

Part Three of our Summer Series presented by David Ackert, Founder & CEO, Ackert, Pipeline Plus

Many legal marketers find themselves under-valued and lacking influence in the strategic decision-making (or lack thereof) on behalf of firm partners. This program will help legal marketers set and meet lawyer expectations, execute realistic plans, and demonstrate the ROI that can position them as revenue enablers for their firms.

What attendees will learn:

  • How to bolster credibility among firm decision-makers
  • How to execute plans that help grow lawyer practices
  • How to track and report KPIs that effect positive change

Body of Knowledge (BoK): Business Development

Cost:
LMA Members: $25
Prospective LMA Members: $40