AI and Writers: A Recipe for Success in Legal Marketing

After a New York Times article cited a study indicating people couldn't distinguish between real restaurant reviews and AI-generated ones, writers have raised concerns about being replaced by technology. However, rather than signaling the end of writers, AI has the potential to enhance their craft, particularly in the realm of legal marketing. This article delves into the strengths and limitations of AI, illustrating why writers have nothing to fear and much to gain.