Business Development, Business Development Planning and Coaching/Training, Business of Law, Firm and Practice Strategy and Planning, Content Level, Essential, Content Type, Webinar Recording, Firm Size, All Sizes, Merchandise, LMA International, Virtual Event, LMA International | Business of Law, 2025
Cross-Border Business Development: Expanding Your International Footprint
Cross-Border Business Development: Expanding Your International Footprint
In Collaboration With:
Domains: Business Development and Business of Law
BoK Competencies: Business Development Panning and Coaching/Training & Firm and Practice Strategy and Planning
In an increasingly globalized legal market, law firms must look beyond their domestic borders to drive growth and remain competitive. As companies expand their international reach and law firms that build strong cross-border networks are better positioned to secure high-value referrals and global opportunities
Join the International Bar Association (IBA) and the Legal Marketing Association (LMA) for an insightful webinar designed to help your firm assess, expand, and sustain its international presence. Our expert panel will provide practical strategies and real-world examples to help you navigate the complexities of cross-border business development.
Learning Outcomes:
- Identify how to assess your Firm’s current international footprint
- Evaluate strategies to expand your Firm’s global reach
- Gain best practices to maintain long-term momentum with international contacts and referral sources
Presenters:
Katherine Hutchinson, Senior Manager, International Business Development, Bennett Jones LLP
Margaret Nicholls, Chief Marketing and Practice Management Officer, Debevoise & Plimpton LLP
Yosbel Ibarra, Co-managing Shareholder, Greenberg Traurig
Charles Martin, Senior Advisor, Darrois Villey Maillot Brochier
Deborah Farone, Strategic Marketing Advisor, Farone Advisors LLC (Moderator)